Klassiker the line (Classics) is presented in a fresh than ever for summer 2014!
The historic family of ice cream Unilever surprising the German market which will allow it to be new look thanks to a graphic adaptation for his pack edited by the agency Reverse Innovation.
The large restyling project involved both the line dedicated to the channel bar that one directed to the home segment.
The new design enhances the timeless nature of the products and at the same time gives the line a contemporary style with the new system and feel it is a clear and immediate visual architecture, thus harmonizing the different tastes of the range.
More information about: www.reverseinnovation.com