design News

Failures, Process Beyond Success, the behind the scenes of the world of design

Failures, Process Beyond Success, Cascina Cuccagna Outside 2016 Salon
Failures, Process Beyond Success, Cascina Cuccagna Outside 2016 Salon
Failures, Process Beyond Success, the behind the scenes of the world of design it has been modified: 2016th. September 02 di Benedict Flowers

The old rooms of Cascina Cuccagna, now renewed and made very suggestive thanks to the recent conservative restoration, host Failures, the project curated by Raumplan and ACCC - Consorzio Cantiere Cuccagna Association for the 2016 Fuorisalone.

The more than 4000 square meters of the ancient agricultural court located a few steps from Porta Romana become the scene of a wide exhibition dedicated to the unusual theme of failure in art and design: stories of failed projects, missed acts, rings that do not hold. Stories of errors that gave rise to great insights or precious input for new research directions. Failures tells the behind the scenes of the design world: an itinerary through the unpredictable paths of the project, passing through prototypes and unique pieces, famous flops and avant-garde self-productions.

Located in the main hall of the first floor of the Cascina (called Galleria), the group exhibition includes unique pieces of masters such as Aldo Rossi, Alessandro Mendini, Ettore Sottsass, Marco Zanuso, Anna Castelli and Richard Sapper, with the participation of prestigious museums like Alessi and Kartell. In addition to these, well-known contemporary designers such as Riccardo Blumer and Franceso Faccin talk about their approach to design, showing prototypes that illustrate the different phases of their research processes.

Bankruptcy is a key to investigating the usually hidden paths of design: if the logic of success tends to censure errors and changes of direction, exposing bankruptcy means to bring the process to the center of attention, because it is in the process that designers and producers create true added value.

Alongside the collective, the spaces on sale are intended for exhibitors who will respond to the call for exhibitors. Cascina Cuccagna offers a suggestive and highly visible showcase for professionals and companies, but also for the contributions of artists, schools and universities.

Failures, Process Beyond Success

Failures, Process Beyond Success, Ettore Sottsass

Failures, Process Beyond Success

Failures, Process Beyond Success, Aldo Rossi

Failures, Process Beyond Success

Failures, Process Beyond Success, Francesco Faccin Alvaro de Ocon

Failures, Process Beyond Success

Failures, Process Beyond Success, Alessandro Mendini

Failures, Process Beyond Success

Failures, Process Beyond Success, Riccardo Blumer

Failures, Process Beyond Success

Failures, Process Beyond Success, Marco Zanuso and Richard Sapper

Cascina Cuccagna, Fuorisalone 2016 8 / 17 April in via Cuccagna 2-4, Milan

For information failures2016@gmail.com www.failures.raumplan.info

You Might Also Like

Reply