Telling the Aurea Collection means telling the story of how color became part of the world of terracotta, the most authentic and true one, amplifying its perspectives and making it even more contemporary, while managing, however, to preserve its quality and prerogatives of style, resistance and durability.
For centuries, if not millennia, the Tuscan terracotta was, and still is, the choice of construction that encompasses culture and timeless tradition, unequivocally associated with the colors red has always got a huge success and recognition, just think of how many historical events can witness the ancient paving of streets, squares and illustrious mansions spread throughout Italy.
Brunelleschi's Dome represents the bulwark of a tradition of building still pursued and loved today: those who choose elegance, style, distinction and naturalness cannot fail to prefer Impruneta terracotta in its many shades that from Florentine red to pink. .
Yet, Collezione Aurea further broadens, if possible, the horizons of terracotta, adding shades of grey, brown, red and green that are inspired by the elements of earth, wind and fire or the different phases of the day. Thanks to an in-depth study, carried out in collaboration with the Arch. Mauricio Cardenas, and research into how clay, water and natural pigments can blend and blend to perfection, VivaTerra was able to obtain new colors absolutely natural in their inspiration and purest essence.
Collezione Aurea manages to leave the 21st century amazed and opens the universe of terracotta to color and the possibility of experiencing it freely and in accordance with the inner world that everyone carries within themselves.
