Lexus focused on the latest digital trends When renewing Their website to serve as a window for Their newly established brand identity.
Lexus Hybrid Zero Branding
Lexus Hybrid Zero is a brand campaign to Represent the Lexus brand in South Korea.
ART BY CT - Toyota Motors Korea
ART BY CT was a promotional project that commemorated the Korean launch of the NEW CT 200h Lexus Hybrid.
Samsung design
Design Samsung is an online platform for Samsung Electronics to convey the ideas, stories, and philosophy behind meaningful Their designs.
designfever / Baedaltong Viral Campaign
Not just a simple service, building a close relationship with customers
Baedaltong is a mobile application That was Launched in April 2010 to Provide information on food delivery service based on a user's location. User's ratings and reviews were used to revolutionize and Enhance the food deliver service cultures by reducing distrust and building confidence among vendors. In 2013 the company sought new ways to create close relationships with users beyond food delivery service information. designfever created a viral video campaign designed to bring attention to the moment of delivery, encouraging application use by showing relatable situations of 'people who eat food delivery'.