Design

Demode with IrideFixed Modena to Red Hook Criterium

Yes, from this year demodeLike many other kitchen brands in the past, enters the world of sport ... and sport!
Races with track bikes in city driving. And no brakes! A discipline conceived one night in March of 2008 from David Trimble August, A New York architect cycling enthusiast, who celebrate his birthday challenge friends in the industrial area of ​​Red Hook neighborhood of Brooklyn in an illegal drag race that takes place in 30 rounds by a mile all to deal with bike fixed gear and brakeless. Today the race has become a real championship and we have chosen our team.

Design

Demode (engineered by Valcucine) has Mechanics

The now widespread trend in favor of eco-sustainability leads more and more to the creation of products, called eco-chic, but completely in antithesis with the economic possibilities of young people: the demode project wants to solve this problem by giving the possibility to buy an eco-friendly product. -compatible at sustainable prices.