Salone del Mobile 2015

Bold, contemporary design and traditional Brazilian elements, the new products at the Salone del Mobile 2015

Bold Linha office 02 low social design magazine
Bold, contemporary design and traditional Brazilian elements, the new products at the Salone del Mobile 2015 it has been modified: 2022-06-03 di Benedetto Fiori

Bold launched its first self-produced line of design objects two years ago at the Salone del Mobile in Milan.

Confirming its position as one of the most active companies in the creative landscape of Rio de Janeiro, Bold now features four new product lines during the Milan design week, from the 14 19 April, the exhibition Rio + Design.

Shared among the collections, a strong distinctive character: each piece is inspired by Brazilian traditional elements.

The line Cobogó

The “cobogós”, hollow concrete blocks with various types of designs, are one of the hallmarks of Brazilian modernist architecture that characterized the period of the 30s to 60s. In addition to promoting the ventilation of the buildings, they had an aesthetic function.

Bold cobogo social design magazine

Taking them to inspiration, Bold has created the Cobogó line, which combines the technology for mass production and the sustainability. Marketed by Cremme in Brazil, it is made of certified wood and enhanced by bright colors. The shape of the cabinet is characterized by empty zones that give visual and structural lightness and also serve as a support for vessels. The advanced material clippings are recycled and made into new pieces as a trivet. The result is a piece of design whose production process does not generate waste.

Lemon Bag

The Lemon Bag recalls the popular nylon nets used to pack the lemons, very common in markets throughout Brazil.

Bold orange Lemon comp med social design magazine

Extremely light and flattened when empty - therefore easy to store - it has the remarkable ability to conform to the content that is placed inside, for example, wine bottles. Made of silicone, it is available in different colors. Its closure is guaranteed by incorporated magnets. A signed and numbered series, in a special orange nuance, will be presented at the Salone del Mobile.

Ícone stool

The Ícone stool, marketed by Cremme in Brazil, represents a new interpretation of an object of cultural newspaper caiçara (inhabitants of the southeastern coast and southern Brazil): the fisherman's stool.

Bold BANQUETA tecidos kvadrat low social design magazine

Used in daily activities, accompanies these professionals in times like the fish cleaning or repair of fishing nets. Like its inspiring object, Ícone is structured in the form of a tripod, and has a minimalist and contemporary aesthetics. Product with different types of certified wood, is stackable and comes with a pillow with stained fabric and comfortable to Kvadrat.

gravidade line

A series of office objects, designed to offer functionality and elegance in a sector characterized by limited differentiation: this is the Gravidade line. Consisting of a stapler, scotch holder, pencil holder, post-it container and storage box, it is a tribute to the designer Sergio Rodrigues (who died last September) and inspired by a characteristic of his armchairs - the contrast between the wood and the colors of the upholstery .

Bold Linha office 02 low social design magazine

The pieces of the Gravidade line combine the natural and warm look of wooden bases with the harmonic sobriety of colored metal, enhanced by neutral shapes that adapt to any environment. The magnets built into the bases allow for play of colors, making the organization experience more fun and interesting.

More information about: www.bold.com.br

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