Microsoft and Lumia Lumia 435 532, the most affordable Lumia smartphone ever

Microsoft Corp. today unveiled Microsoft and Lumia Lumia 435 532, the new Lumia smartphone at a price even more accessible.

With an offering that combines the latest Windows Phone 8.1 features at a great price, the Lumia 435 and Lumia 532 ensure complete smartphone experiences.

Designed especially for those who have decided to move from a feature phone to a smartphone, the Lumia Lumia 435 532 and offer a good balance between functionality and performance, bringing the experiences in new Windows Phone 8.1 price ranges.

"When we launched the first Lumia devices over three years ago, we promised to offer the largest possible number of people Lumia smartphones in every price range." commented Andrea Rubei General Manager Microsoft Devices Italy. “With the Lumia 435 and Lumia 532 we deliver on our promise to create even more affordable products, taking the opportunity to reach all those who are about to buy a smartphone for the very first time. The Lumia 435 and Lumia 532 offer competitive hardware combined with innovative software that can be continuously updated with the latest news, to always keep up with the best and latest features ”.

Lumia435

Lumia435 Front Green Dual SIM

Lumia435 Front Orange Single SIM

The first and most affordable Lumia 435 series device ever, the Lumia 400 comes with key smartphone features, the best Windows Phone experiences and access to the latest apps, opening the world of Windows Phone Lumia to even more people.

Lumia532

Lumia532

Lumia532 Front Green Dual SIM

Lumia532 Front Orange Single Sim

The quad-core Lumia 532 is the successor to the popular Lumia 530. With its multi-layered design, Glance screen, front-facing camera and expanded memory, it lets you enjoy the best Microsoft experiences such as:

• Easily switch between voice and video calls thanks to Skype integration and front camera;
• read, review, edit and share documents while on the move thanks to the full suite Microsoft Office pre-installed on the device;
• to back up photos, videos, and office documents safely through 30 GB of free cloud on OneDrive [1];
• use Cortana, the most personal virtual assistant there is, able to anticipate people's needs and therefore offer tailored advice;
• manage the fly and simply mail personal and professional thanks to pre-installed Microsoft Outlook;
• capture photos easily and quickly with the functionality preinstalled Lumia Camera and take Selfie overtime, edit, and share, thanks to the front camera and to 'App Lumia Selfie;
• customize the home screen thanks to the latest version of Windows Phone 8.1 and the Lumia Denim update, complete with the display of notifications in the Notification Center with a swipe, Word Flow and Live Folders;
• keeping up with the best features of the moment through the regular Windows updates.

The distribution of the Lumia 435 and Lumia 532 in the main markets is scheduled for February. Both devices will be available in bright green, bright orange, black and white, in single SIM and dual SIM versions. The latter will be equipped with the Smart Dual SIM feature that allows you to easily manage the calls and messages of both numbers used. The price will vary depending on the market and operator, and will be around 69 euros (excluding taxes and subsidies) for the Lumia 435 and around 79 euros (excluding taxes and subsidies) for the Lumia 532.

[1] Until 30 GB free when the back-up camera is activated