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The Fuorisalone 2023 in Milan returns with the theme "Future Laboratory": design as an agent of change

Fuorisalone 2023 Future Laboratory
The Fuorisalone 2023 in Milan returns with the theme "Future Laboratory": design as an agent of change it has been modified: 2023-03-10 di Benedetto Fiori

The Fuorisalone 17 will be held from 23 to 2023 April, together with the Salone del Mobile.Milano, which reaches its 61st edition, the two souls that generate the Milan Design Week. This event will bring together designers, architects, universities and companies who will share ideas and solutions for reading the present and shaping the future, with particular attention to the circular economy, reuse, sustainability of processes and materials.

This year's theme is "Future laboratory“, which recalls the experimental dimension of the project and invites reflection on how we want to plan change by responding to the many challenges that await us. The Fuorisalone 2023 edition will shed light on the themes of sustainable design, the circular economy, innovation in materials, urban regeneration and artificial intelligence, with a view to reflection and collective action.

The event will be an opportunity for debate to imagine and build alternative ideas through moments of collective dialogue, to focus on opportunities and critical issues, but also contradictions. It will also be a concrete place where mistakes are considered a useful element for evolution and where design becomes a tool for reflection and at the same time for collective action.

Furthermore, the theme of the Fuorisalone 2023 "Future Laboratory" will bring out the complexity of the issues on the table, proposing visions of an ambitious and credible future, made up of experimentation and concreteness, where design is an agent of change, as well as a lens for interpreting society.

The event will see the involvement of male and female students from the main schools in the sector, and will be an opportunity for networking and sharing, a collective laboratory of experiences, where it is essential to combine skills to lay the foundations for a better future.

Fuorisalone Award, second edition

With the Fuorisalone 2023, the Fuorisalone Award is also back to reward the best contents and installations presented during the event. It is an innovative and dynamic award that celebrates the creativity and ideas of both Italian and international designers and companies.

The projects that will compete for the prize will be visible on a dedicated section of the Fuorisalone.it website and will be presented through event cards with contents and photos of the installations. Furthermore, a technical committee and the editorial staff of Fuorisalone.it will select the most relevant contents for the world of design, which will compete to win the 4 special mentions for the categories: interaction, sustainability, technology and communication.

The jury that will decree the winners of the special mentions will be made up of industry experts, including Paolo Ferrarini, Valentina Ventrelli, Luca Caizzi, Alessandro Colombo, Nicola Ricciardi, Francesco Zurlo, Angela Rui, Federica Sala, Cristiano Seganfreddo and Vera Sacchetti.

One of the novelty of this edition of the Fuorisalone Award and the special mention by the Salone del Mobile.Milano, which rewards the lighting project with the best public impact. This mention is in continuity with Euroluce, the biennial dedicated to the world of lighting, which was held for the 31st time this year. The mention "Salone del Mobile.Milano: light for the city” has the aim of rewarding the project or installation with a virtuous impact on the public in the city, which can be public lighting, a lighting art installation or other interventions related to light. Among the selected projects may be included those presented during the Salone del Mobile from June 2022 to today.

The Fuorisalone Award has been completely revised in its design and created as a stylization of the traditional pin that has characterized the activity of Fuorisalone.it for 20 years. A tribute to the official map to navigate through the installations, exhibitions and discussion panels during the most important week for the design industry. The award was conceived by the Studiolabo team and created by Pollodesign Factory, a Milanese company active in the field of design and production.

Voting will open on April 18 and everyone can participate in choosing the winners. The Fuorisalone Award is a unique opportunity to discover the best installations and the most innovative projects presented at Milan Design Week.

The districts of the Fuorisalone 2023

Il Brera Design District, the beating heart of Milan Design Week, presented the calendar of activities for the 2023 edition, with the theme "Future laboratory“. It will be an opportunity to reflect on contemporary challenges and promote projects capable of triggering actions for change. Even the Tortona district, with Tortona Rocks, BASE, Superstudio e Tortona Design Week, will present an unprecedented communication proposal to unite the different realities that animate it and respond to the challenges of the future through planning. Durini Milan Design presents the Milano Design District brand, a concept district design extended to all the valuable companies present in the city center, with the theme "Urban metamorphosis“. The district 5WAYS focuses on designer design and contamination with art and high craftsmanship, with the theme "Design for good” and exhibitions curated by international artists and designers. In the end, Island Design District announces the seventh edition of Isola Design Festival, with over 25 locations hosting group exhibitions and events on themes such as circular and regenerative furnishings, collectible design and new craftsmanship, tech design and well-being.

©BASE Milano A
©BASE Milan

Fuorisalone 2023: the must-sees not to be missed in Milan

Again this year there will be many exciting projects to discover around the city. Here are some of the most anticipated events.

Alcove 2023, now in its fifth edition, will be held from 17 to 23 April at the Ex-Macello di Porta Vittoria and will host over 70 projects exploring different directions of contemporary design. Among these there will be research on innovative and sustainable materials, contemporary craft, sensory design and much more. This year Alcova will focus on unprecedented and monumental spaces of the former slaughterhouse, revealing otherwise inaccessible corners of Milan to the public.

Design Variations, curated by MoscaPartners, will present “Breath”, a site-specific work designed by the Zaven studio on the façade of the Circolo Filologico Milanese. Palazzo Visconti will instead host a journey to discover the use of natural and sustainable materials in the world of design. Furthermore, the “REFORMING FUTURE” exhibition will be set up inside the Marchiondi Spagliardi Institute, which brings together the projects of Michele De Lucchi's master's course with Andrea Branzi of the Milan Polytechnic.

©Design Variations Breath studio Zaven - Fuorisalone 2023
©Design Variations Breath studio Zaven

Dropcity Convention 2023, winner of the second edition of the Architecture Festival, will open its doors from 15 to 23 April in the Magazzini Raccordati of the Central Station. The project, conceived by the architect Andrea Caputo, will offer a rich program of exhibitions, installations, conferences and talks with the participation of international architects and designers.

Morel Design Week will present, through a new interpretation, the original industrial architecture of the 1930s of Morel Milano, a manufacturer of cotton fabrics for footwear, now transformed into a village of 7 square meters in the Certosa area. Among the flagship events there will be the culinary project "A FUOCO SLOW", presented jointly by Morel Milano and Tipografia Alimentare.

Materially is one of the most interesting projects of this year's Fuorisalone. The project explores the concept of wonder in materials, through exhibitions, talks and workshops that will take place in different places in the city, including Superstudio Più, the Brera Academy and the Triennale. The event represents an opportunity to learn more about the world of materials and to reflect on their impact on our lives.

©Materially DW WONDER MATTERS
©Materially DW WONDER MATTERS

La Swiss Design Map is a digital platform that facilitates access to the Swiss initiatives presented at the Salone del Mobile. Curated by the Swiss Design Association, the map offers an overview of the most interesting Swiss projects presented at the event, promoted by the Swiss Arts Council Pro Helvetia and Presence Switzerland at the Federal Department of Foreign Affairs and supported by Switzerland Global Enterprise/Swiss Business Italy hub.

Tortona Rocks is another event not to be missed, which presents its eighth edition under the title “How do you take care of tomorrow? Design instructions”. The event invites reflection on how design can encourage alternative lifestyles in response to contemporary urgencies. Among the protagonists of this year there will be IKEA, which celebrates 80 years of innovations with an exhibition dedicated to iconic products of the past and the future. The designer Paola Navone will present "Take it or Leave it", an eclectic collection of lottery prize objects in which it will be possible to participate. There will also be many other interesting news.

Tortona Design Week presents "Future to Share", an ambitious project that aims to reprogram our daily lives with a view to sharing and inclusiveness. Installations, exhibitions, events, workshops and training are part of the event, which is a unique opportunity to discover new ideas on design and sustainability.

Milan based presents the third edition of "We Will Design", an initiative that hosts designers in residence and introduces seeds of innovation to start the exploration of a new idea of ​​democratic design. The project aims to promote plural design, which includes people of all ages, abilities, genders and cultures.

Il Superdesign Show at Superstudio Piu' in Milan presents the exhibition "INSPIRATION INNOVATION IMAGINATION", which highlights the importance of design in everyday life. The exhibition includes unexpected objects, innovative materials, trendy furnishings, sustainability and interactions with art, also offering insightful talks and visions of the great international design schools.

Furthermore, the Triennale di Milano presents a program that combines permanent exhibitions, including the new permanent exhibition of the Italian Design Museum, the Droog30 exhibition and the Lisa Ponti exhibition. Drawings and voices. The Triennale also welcomes research from important international institutions and companies.

ID-exe 2023 it is a widespread exhibition that involves the entire urban territory in a planning manner, facilitating the encounter between design, other disciplinary sectors and new technologies to extend the boundaries of the physical world through increased fruition experiences.

©ID exe Via Guglielmo Marconi - Fuorisalone 2023
© ID exe Via Guglielmo Marconi

Finally, Rossana Orlandi returns with the Ro Plastic Prize, part of the RO Guiltless Plastic project, which rewards collectible art and design, emerging high technologies and inspiring learning projects.

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