This year's event eco design best known FUORISALONE - IOricicloTUricicli- double! Two prestigious locations will host the most eclectic exhibition itinerary of the design week. For the fourth consecutive year at the NHOW HOTEL in Via Tortona, Headquarters of the international design week and for the first time the event will be hosted in conjunction with the Hall of Frescoes Palazzo Isimbardi headquarters of the province of Milan situated in the center, in cBear Monforte.
IOricicloTUricicli, with the patronage of the Province of Milan Department of Fashion - Events - Expo proposes as the theme of the fourth happy season: Imperfect design!
Three is the perfect number, and last year, in its third year, IOricicloTUricicli 3 had as its theme "there is a crisis? there's the design. " The 2013 was to be the year of economic recovery, but it seems to be so ... Imperfect forecast! Imperfect statistics. Imperfections chase imperfections. It will be the imperfection the road?
Now in its Fourth Edition this year IOricicloTUricicli 4ha theme "Design flawed" because the real creativity focuses more frequently in exceptional defects and only the design can draw things magically imperfect and make it perfectly desirable.
Imperfect human. And 'variable. And 'changeable. E 'life. And the eco-design of this extraordinary imperfection is emblematic symbol: new life to materials unthinkable; objects that change function and continue to do so; things that revolutionize things. Imperfections that generate viable prospects between past, present and future.
Inaugurated in 2010, the IOricicloTUricicli project conceived and curated by the communication agency Edizioni Eventi Misuraca & Sammarro, returns for the Salone del Mobile 2013 proposing itself as a unique and extraordinary opportunity to give visibility to emerging designers who operate according to sustainability principles. In the last three years, about 60 projects made with industrial waste materials, recovery and revolutionary forms of re-design have been exhibited and selected. All works are symbols and symptoms of a fervent creative and green production that exists in Italy. IOricicloTUricicli has effectively become a research and promotion laboratory for young talents during the international days of the Salone del Mobile, offering participants a unique and excellent showcase and winning integrated communication.
This year everything is doubled: 2 2 location and exhibitions simultaneously!
Will be selected design projects realized (individuals or groups) with recycled materials and \ or sustainable design projects. All works will be exhibited during Milan Design Week 2013 at NHOW HOTEL in Via Tortona, Headquarters international design week and for the first time the event will be hosted simultaneously at the Hall of Frescoes Palazzo Isimbardi headquarters of the province of Milan situated in the center, in Corso Monforte.
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