In a Milan, looking increasingly facing Expo 2015, seems to be back a bit 'of creative ferment. That in a time of crisis like the one we are experiencing, never hurts.
And it is precisely in this context that is inserted between the many business activities, including that of Exhibita, The Milan studio that now 10 years, covering design, dall'allestimento, to design, to director of events.
The company was founded in 2002, the idea of two fellow University: Giuseppe Marco Paul, Art Director of the group, and Sonia Corna, Principal Designer. To join them a solid friendship, and above all a lot of enthusiasm and desire to "create. And that's it. It starts to work. After some time the group is added, again as a partner, Marco Ramon, Executive Producer.
Studio Exhibita, year after year, winning credibility among professionals, enhancing the customer list. An adventure is not always easy. In a city like Milan, the competition is strong, fierce, and to emerge often takes courage, originality and a little luck. To those who wonder what's the point of strength Studio Exhibita, responds with a slogan, Giuseppe Marco Paolo: "SEE THE WORLD IN A DIFFERENT PERSPECTIVE. We focus on a design to 360 °: our every event, emphasizes the art director of the group, each event is unique, must excite, hit, impress ".
It starts from the Pop Up Store Olivetti in Piazza Duomo in Milan, and we arrive at the launch of the new Samsung tablet; and then as not to stress the established collaboration with the Della Valle Group: Exhibita long takes care of the preparations of the presentations Hogan, Fay and Tod's. Noteworthy is the preparation for the launch of Tod's Signature Italian Embassy in Paris in March 2012. A presentation between classicism and innovation. "The project conceived in a historical location and prestigious led us to re-read, says Giuseppe Marco Paolo, the concept of the classic trompe l'oeil to give the audience a performance video that told the evolution of the brand and technological innovation. Mappings video 3D ceilings and a wise direction lights have produced a spectacular setting, in constant motion, which hung over the exposure of the products presented within totem mirror ". A play of light refined and ultra-modern, projected on the walls adorned with gold tooling, made even more impressive setting and the iconic print rubber.
Precious is then the list of partnership: Albino, Beretta, BMW Motors, the National Chamber of Italian Fashion, City of Milan, Costa Crociere, Dior, Della Valle Group Fineco, Graziella Vigo, La Praerie, Luxottica, Marie Claire, Nokia, Range Rover , Samsung, Sephora, Unicredit Bank.
Studio Exhibita now points to new challenges: from ideas to facts. But with the enthusiasm and passion.