JOY LIGHT is the collection of luminous objects Leonardo Boni di Baldi Home Jewels ed Elizabeth Cianfanelli dell 'University of Florence presented in Milan al Salone del Mobile 2013. JOY LIGHT is the result of the work of an interdisciplinary university laboratory where craftsmanship meets the most advanced technologies to study innovative Made in Italy projects together.
This is the goal with which it was born, within the university Design Campus, Red Design Lab, Space 12 - of which the architect professor is scientific manager Elizabeth Cianfanelli.
In synergy, the company and the university have designed and created the JOY LIGHT collection of luminous objects, studying a new system of technological application that allows aWireless lighting and without batteries, with an autonomy of 5 hours thanks to a system of induction charging.
Joy Light is part of the line of luxury gift items "Joy Collection" designed jointly by Baldi and students of Spazio12.
The laboratories carry out applied research activities within the product system, ranging from design direction studies, to the definition and positioning of the brand, to communication systems, product and packaging design. Through reverse and product engineering, it is possible to create study and pre-series prototypes developed with 3D printers.
Luca Baldi and Leonardo Boni
“With our project, craftsmanship is strongly implemented by technology - if on the one hand it marks the end of an obsolete artisan business model, on the other hand we want to preserve all the knowledge of the master craftsmen implemented by new digital technologies. There will always be a need for a manual engraver, but thanks to the help of new tools such as 3D scanners and reverse engineering, today the company also has a digital engraver. This is the sense of being artisans of the XNUMXst century, that is, makers of unique products, born in the name of an exclusive and unique Made in Italy for a selective luxury that is not standardized or commodified ".
“We are witnessing a real revolution in the field of Italian manufacturing, or rather the encounter between artisan culture and digital technologies. Therefore, new products are born in which innovative performances are combined with the unique and inimitable historicized knowledge of Italy. The Joy Light product represents a first important example of the ongoing process of metamorphosis of the Italian artisan product, a joint project between Spazio 12 and the Baldi company. "