THE WINNER OF THE COMPETITION AND TWO MENTIONS FOR THE PARTICIPATION OF THE SWART FUORISALONE 2013.
Saturday 13 April is awarded the prize for the contest Swart, e-shop design self Italian.
The jury with Alessandro Guerriero, Cesare Castelli and Duilio Forte has identified the winner from the 120 objects on display in the exhibition Bla Bla the Steam Factory edited by Alessandro Mendini.
The prize is awarded to Umberto Dattola for the object MACNI, kicking Unidentified artifact, artifact-weapon inspired by the rule of section ArkiZoic BELLUM that proposes a battle against the seriality in favor of independent production.
The work is part of the project EVNI, who wants to investigate the feelings for objects that accompany the life of every individual. From these feelings for things emerge objects with long legs to rise in search of ways of understanding parallel, ways of expression that at first seem delusional, but then turn out to be able to touch the deepest parts of us.
The craftsmanship blends into the narrative, which gives life to the shapes, the design that communicates with the art. With an evocative aesthetic that leads to lift his head up.
Swart, especially on the occasion of the Exhibition, opens with MACNI their horizons "design that communicates with the art" not neglecting the importance of quality design and production.
Usually select small series related to the functionality and usability of everyday objects that stand out for their originality and simplicity of form. The Steam Factory establishes new relationships, knows the stories of designers and products. In particular, assigns two mentions in SUCH 'Iskra Sguera and Reggiluce Luigi Fumagalli.
SUCH ', explained in the section Raw Material, Is a coffee table made of raw wood, suitable for both the living and for the bedroom. E 'interlocking modular and can be implemented in different formats from a plan 54x54cm. Light to be lifted, in its reduced form can also be used as a side table for children.
Reggiluce, is exhibited in the section dedicated to Recession Design, Which since 2008 aims to stimulate reflection on the deeper meaning of "design" in a social and economic context increasingly complex, with objects made of materials and tools available in stores and chains for the DIY, working with easily achievable by following simple assembly instructions. Reggiluce is made from a gruggia wood, sheets of styrene and a light bulb.