If the first impression is not that important when it comes to choosing and attend the people we have around us, the same can not be said for all consumer products in which we are surrounded.
Of course, quality is always in the first place, but for those who have not fallen madly in love with an accessory or an object simply looking at the Design of packaging?
In fact, the packaging of products is of fundamental importance. The empathy and attraction that one feels when looking at an effect packaging is in fact comparable to one lightning strike: I see it, I like it, I want it. This is precisely where consumerism is based, and over the years there have been numerous changes in this regard: from an efficient way to protect products during transport to a powerful means of communication that can attract potential customers.
It is enough to think that an elegant packaging, starting from the twentieth century, was an essential prerogative precisely because the packs were not simply useful for protecting the content, but real collectibles. Many have been created and we have seen many, bought and kept on display, because some real masterpieces, but it is also true that in the world there are many packaging design quality that even if not coming from the "big" of the trade, deserve attention, because well done, nice and explanatory.
Here is a list of ideas 6 packaging surprising created by students from different universities around the world:
Boulanger Santiago Arraz, a student from Valencia who solves the most important nocturnal question in a unique and friendly way: who gets paid to drink? The packaging of this bottle of wine, in fact, does just that: through the game of the trio, which is played by writing with the chalk knotted at the neck of the bottle directly on it, you can win or lose and, therefore, pay or not pay . Of course, depends on how good you are at playing tris, but also the amount of wine drunk. Have you no idea?
Do not worry, Santiago has also thought about this: on the bottle there are invisible invisible notches only while the wine level drops, which inform you if you are giving the best (or the worst) of you. Play, drink and try not to pay the bill, but remember to take a taxi back home.
Love Condoms Guide Guan Hao Pan, from Taiwan. If you are not thinking of becoming a parent, safety during sexual intercourse is essential. Not only to avoid unexpected pregnancies, but also to protect against sexually transmitted diseases. The wrong choice of condoms often leads to the breaking of the same and easily imaginable consequences. So that Love Guide Condoms could help you: five different packaging for five different sizes, each of which is inspired by a fruit or a vegetable. Are you a zucchini, a horseradish, a banana, a cucumber or a carrot?
The Astrolabe Victoria Di Valerio, from Montreal. If you have always dreamed of having your own personal astrolabe and if you are among those movie dinners with a house full of DVDs, the elegant packaging of this box set is for you.
The Astrolabe is not only beautiful because it is refined and of quality design, but also because it really works. In addition, to get to the heart of the astrolabe and insert the DVD you need to "disassemble" the various pieces, an action that allows you to understand how the object was built and assembled. In this way you can calculate the position of the celestial bodies or determine the local time and, if you get bored, you can always decide to watch a good movie.
Got One !! Wild Catch of Mullet Devours Bacon. In Taiwan for hundreds of years the mullows keep their promise to come back every winter. From the eggs of the mullets, it is known, it is obtained from it bottarga, which is one of the most popular foods in Taiwan. This oriental student wanted to create a packaging that refers to the action of fishing a mullet and then extracting the eggs from the inside, in fact on the packaging there is drawn an elegant golden mullet on a black background (given that in Taiwan they are considered the "black gold of the sea") and within it, of course, of the bottarga.
Rongo Rongo of Marina Baranova, of Moscow. This particular packaging design is inspired in all respects to Easter Island. From the name, what else is not that the type of writing developed by the inhabitants of the island probably before the arrival of the western ones of the 1700 and today still hardly decipherable, to the shape of the ice creams, or the Moai that are on the Island and that are considered the guardians of the place. The real peculiarity of these ice lollies is not only in packaging, but also in taste: alongside the classic grapes, strawberry, lychees and banana we find unusual mixes created with chilli, olives, cactus and ginger. Do not you know if the mix of tastes you like or not? Look at the expression of the moai drawn on the package, it will tell you if you like the mix or not.
Paper Tiger Julie Ferrieux, Marine Giraud and Mathilde Laffon, from France. From the union of origami technique and French paper, Papier Tigre is born, a perfume whose cubic packaging looks like a delicate origami which contains a delicious fragrance inside. If you then also put that the manufacture was done with joy and good humor could only be more perfect than that.
Article written in collaboration with Pantapack Solution