AT FUORISALONE IN VIA MARONCELLI 2 A NEW PROJECT IN FAVOR OF YOUNG DESIGNERS. WITH ATTACHED DESIGNSPEAKING CAFE 'BY MOKADOR. BECAUSE THE THEME OF THE SECOND EDITION IS SOCIALIZATION.
At fuorisalone 2014, in the circuit Brera Design District in via Maroncelli 2, DESIGNSPEAKING will be hosting an event B2B and B2C. Four windows in a cool way to enable designers and companies to showcase their innovations to the public of the experts, Italian and foreign, present in Milan during the Salone del Mobile, and at the same time to have the opportunity until the end of April to exhibit, promote and sell products in a highly stimulating environment.
The space will host the second edition of TALENT'S MANIFESTO and DESIGNSPEAKING CAFE 'BY Mokador, as well as events that will be scheduled in the second half of April. The project is curated by Manuel Barbieri, young designer, and Guendalina Perelli, communication expert, founders of DESIGNSPEAKING, the innovative platform that includes the first DESIGNSPEAKING STORE, opened in the center of Verona on November 15th, the online magazine www.designspeaking.com and a system of communication and distribution service, in particular, of young designers "under 30" and start up.
Powered by DESIGNSPEAKING, TALENT'S MANIFESTO was born at the Milan Design Week 2013 from the need to give voice to young people who have a passion for design, but even before a great love for the do. Hence the idea of a poster that enclose the ten basic rules to turn dreams into goals: INNOVATE, BE ORIGINAL, BELIEVE IN YOURSELF, RESPECT OTHERS, BE A TRAVELLER, BE CURIOUS, MIND NEVER SLEEPS, COOPERATE, BE A DREAMER, FOLLOW DESIGNSPEAKING!
In 2013, pieces by some young designers - Luis A. Arrivillaga, Avalon, An Italian Theory & Azzurra Gronchi, Andrea Bella, Magali Cruysmans, Vincent Insinga, Cesare Tonolli, Henry & Co., Roberto Santi and Thien Vo - were exhibited and put on sale at the Daal Gallery together with icon pieces that have made the history of international design by creating a concept store in the heart of the Ventura Lambrate area. Some of them were then selected to participate in major international events such as the Salone Satellite.
The 2014 edition of TALENT'S MANIFESTO wants to reward the creativity of a young designer under 30, Hosting it in a concept store inserted in the circuit of Brera Design District - which is also DESIGNSPEAKING media partner - and is aimed at designers, graphic designers, fashion designers and artists who want to participate in the fuorisalone sharing a space, an experience. The project must be unpublished, of product, fashion or graphic design and must have as its theme the socialization. DESIGNSPEAKING will select the plan that best meets the criteria of creativity, innovation and marketability.
Full details at: http://www.designspeaking.com/wp-content/uploads/2014/02/BROCHURE.pdf
To underline the vocation of the place to be together, in via Maroncelli during Milan Design Week you can also count on the first "Selfie-bar": the DESIGNSPEAKING CAFE 'BY Mokador will be the meeting place for the "design lovers", a space where prepare yourself a good Italian espresso 100% thanks to new NUT 2.0, simple to use and aesthetically sophisticated, result of the creativity of the designer Gianni Bortolotti, internationally recognized as one of the masters of Italian design.
